The new Rolex boutique is located at the luxurious Alrov Mamilla Avenue in the center of Jerusalem. The new boutique displays unique and timeless models of one of the world's top luxury watch brands. The store was established by Rolex Geneva in association with Euro-Asia, Israel's exclusive representative of Rolex watches.
The company's good taste, professionalism and attention to the smallest details are felt immediately at the entrance to the store. The Rolex boutique in Mamilla Mall is designed with elegance and delicate colors. You'll find Crema Marfil marble tiles, antique tables with cream-colored leather tops, walnut boxes, and beautiful bronze accessories.
The store's inventory consists of an impressive collection of Rolex watches. You can find the timeless Oyster Perpetual mechanical waterproof watches. The first Oyster model was launched in 1926 and the Perpetual movement mechanism was introduced just a few years later, in 1931. The watches displayed at the store are part of a legendary collection. They are admired all around the world for their chronometric performance, reliability and classic style. For those looking for a less expensive alternative but do not wish to compromise on quality and elegance, the store offers TUDOR watches as well. TUDOR is Rolex's daughter company and all of its watches are manufactured inside Rolex factories.
Rolex is a Swiss luxury watch brand. The brand is known for its quality high-end watches, and it has been a symbol of excellence and success for over 110 years now. A pioneer in the field of watchmaking, the company developed its first wristwatch in 1905. Rolex designs, develops, and manufactures every piece, component and part of its watches, starting from the gold alloys and ending with the watch's dials and strap. So far the company has 400 patents under its name. Bonus Fact: Did you know that Rolex donates about 30% of its profit to different philanthropic activities? Enjoy your first Rolex!